Title: Private sector research agencies
Course: UGQuants (SSPS) > Section: Beyond data collection and analysis

Private sector research agencies

In the private sector, there is an abundance of research agencies undertaking data collection across the fields of social and market research on behalf of a range of bodies including government departments, charities, and public and private sector organisations. We will consider a number of leading agencies as examples. It is important to note that the agencies considered are only a small selection of the vast number of research agencies carrying out data collection across the fields of market and social research and serve to illustrate that survey research is in fact big business beyond an academic context.

Click on each of the logos to be directed to the website.

 | Prominent example of a leading UK private sector research agency.  Their key areas of expertise include the provision of national statistics, analysis of public policy, measurement of public service performance and communications evaluation. TNS BMRB carries out data collection for a number of large social surveys including the British Crime Survey, Scottish Crime and Justice Survey and the National Survey of Culture, Leisure and Sport.
 | High profile UK research agency specialising in market research, specifically advertising, marketing, media CT, loyalty and reputation research and social research. They also undertake research in a number of other areas including retail, technology and finance. A list of their notable clients illustrates the breadth of work undertaken and includes PayPal, Marie Curie Cancer Care, the NHS, Aviva, UNICEF UK and Northern Ireland Courts Service.
 | Notable example of a leading international research agency operating in the UK and across more than 50 countries worldwide.  They conduct market research specialising in advertising, marketing, communications, media, digital and brand equity research. Their clients include well-known brands such as Coca-Cola, Tetley, Ford and Royal Mail.
 | Further example of a leading international research agency. They conduct market research, with a particular focus on consumer choices and consumer experiences, across a vast range of industries including automotive, consumer goods, energy, fashion, financial services, health, media and entertainment, professional services, public services, retail, technology, travel & logistics. They operate out of more than 100 countries across the globe and have an excess of 12,000 employees worldwide.